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3 Lessons to Learn From BlogHer’s Trio of Pioneers

  In 2005, BlogHer founders Lisa Stone, Elisa Camahort Page and Jory Des Jardins wanted to know where all the women bloggers were. Back then, it was the Wild, Wild West days of blogging. But if you don’t ask, you’ll never get an answer. So Stone, Camahort Page and...
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How to Automate Your Social Marketing Efforts

In their book Start Your Own Business, the staff of Entrepreneur Media Inc. guides you through the critical steps to starting your business, then supports you in surviving the first three years as a business owner. In this edited excerpt, the authors describe how you can use automation...
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5 Steps to Take to Start Your Small Business Blog Today

You know you need to be blogging for your small business, but you have no idea where to start. Sound familiar? If so, read on, for exactlywhat you need to do to start a small business blog today. Related: 6 Epiphanies I’ve Had Writing Explosive Content If you already have a...
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What can a blog do to your business?

Till recently, Influencer Marketing as a term was used in the context of movie and sports stars who endorsed various products and services in the mass media. Enterprises earmark a sizable portion of their marketing budget to engage these offline celebrities as a part of their Influencer Marketing...
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